Randy Friday

Randy Friday

Randy Friday

A Product Designer who believes in shaping pixels with purpose.

A Product Designer who believes in shaping pixels with purpose.

A Product Designer who believes in shaping pixels with purpose.

Drawing from experience in healthcare, e-commerce, and tech environments to create meaningful user experiences that solve real problems

Drawing from experience in healthcare, e-commerce, and tech environments to create meaningful user experiences that solve real problems

Drawing from experience in healthcare, e-commerce, and tech environments to create meaningful user experiences that solve real problems

prototyp

prototyp

prototyp

AI/Machine Learning

AI/Machine Learning

AI/Machine Learning

UX/UI Design

UX/UI Design

UX/UI Design

I led user research and UX/UI design for Prototyp, an AI-powered application that eliminates manual document searches. By creating intuitive workflows for feedback and comments built around a developer-created algorithm, I helped users efficiently navigate document reviews and streamline approval processes.

I led user research and UX/UI design for Prototyp, an AI-powered application that eliminates manual document searches. By creating intuitive workflows for feedback and comments built around a developer-created algorithm, I helped users efficiently navigate document reviews and streamline approval processes.

I led user research and UX/UI design for Prototyp, an AI-powered application that eliminates manual document searches. By creating intuitive workflows for feedback and comments built around a developer-created algorithm, I helped users efficiently navigate document reviews and streamline approval processes.

Prototyp AI/ML interface displaying automated document review and user research workflow

ComicHub

ComicHub

ComicHub

Product Design

Product Design

Product Design

Brand Design

Brand Design

Brand Design

User Research

User Research

User Research

I redesigned the ComicHub companion mobile app, creating more intuitive workflows for comic collectors to order books while maintaining the app’s balance of helping shop owners manage inventory and pre-orders. By aligning user and business goals, I crafted an experience that serves shops and customers.

I redesigned the ComicHub companion mobile app, creating more intuitive workflows for comic collectors to order books while maintaining the app’s balance of helping shop owners manage inventory and pre-orders. By aligning user and business goals, I crafted an experience that serves shops and customers.

I redesigned the ComicHub companion mobile app, creating more intuitive workflows for comic collectors to order books while maintaining the app’s balance of helping shop owners manage inventory and pre-orders. By aligning user and business goals, I crafted an experience that serves shops and customers.

Prototyp AI/ML interface displaying automated document review and user research workflow

Spectrum

Spectrum

Spectrum

Product Design

Product Design

Product Design

Accessibility Design

Accessibility Design

Accessibility Design

I collaborated with two designers to create Spectrum, a mobile app empowering neurodivergent users to find career opportunities while connecting with others on the spectrum. By designing with accessibility and inclusivity in mind, we built a platform where neurodivergent individuals feel accepted and supported in their career journey.

I collaborated with two designers to create Spectrum, a mobile app empowering neurodivergent users to find career opportunities while connecting with others on the spectrum. By designing with accessibility and inclusivity in mind, we built a platform where neurodivergent individuals feel accepted and supported in their career journey.

I collaborated with two designers to create Spectrum, a mobile app empowering neurodivergent users to find career opportunities while connecting with others on the spectrum. By designing with accessibility and inclusivity in mind, we built a platform where neurodivergent individuals feel accepted and supported in their career journey.

Spectrum platform interface showing UX research and accessibility design features for neurodivergent job seekers

Otezla

Otezla

Otezla

UX Design

UX Design

UX Design

Healthcare

Healthcare

Healthcare

I led UX strategy for Amgen's Otezla website rebrand, tackling the challenge of multi-indication navigation while maintaining strict FDA requirements. Collaborating across art direction, copywriting, and account teams, I redesigned the information architecture to connect three indication sections and streamlined the SupportPlus enrollment flow.

I led UX strategy for Amgen's Otezla website rebrand, tackling the challenge of multi-indication navigation while maintaining strict FDA requirements. Collaborating across art direction, copywriting, and account teams, I redesigned the information architecture to connect three indication sections and streamlined the SupportPlus enrollment flow.

I led UX strategy for Amgen's Otezla website rebrand, tackling the challenge of multi-indication navigation while maintaining strict FDA requirements. Collaborating across art direction, copywriting, and account teams, I redesigned the information architecture to connect three indication sections and streamlined the SupportPlus enrollment flow.

Otezla UX strategy and information architecture showing patient enrollment flow and navigation improvements