Randy Friday
Randy Friday
A Product Designer who believes in shaping pixels with purpose.
Drawing from experience in healthcare, e-commerce, and tech environments to create meaningful user experiences that solve real problems
Drawing from experience in healthcare, e-commerce, and tech environments to create meaningful user experiences that solve real problems
Randy Friday
A Product Designer who believes in shaping pixels with purpose.
Drawing from experience in healthcare, e-commerce, and tech environments to create meaningful user experiences that solve real problems
AI/Machine Learning
Product Design
Pharmaceutical document approval involves manually searching through previous campaigns to verify claims. It’s a time consuming process with no room for error. I designed the end to end UX/UI for an AI powered application that automated that search, taking the product from concept to investor pitch.
SPECTRUM
Product Design
Accessibility
Social Networking
Social networking platforms are not designed with neurodivergent users in mind. As a team of three, we designed Spectrum, a mobile platform that removes the need to mask by creating a space where neurodivergent users can find opportunities and connect with others on the spectrum authentically.
Product Design
Brand Design
User Research
The ComicHub app got in the way of comic book collectors trying to purchase their favorite titles. Poor navigation and buried functions made browsing and ordering unnecessarily difficult. I redesigned the experience around familiar browsing patterns and a restructured IA to address the core usability issues.
UX Design
Healthcare
Otezla's website needed to serve three different patient audiences under one URL while meeting strict FDA requirements. As the sole UX Designer, I led the UX from sitemap to mid-fidelity wireframes, restructuring the IA and redesigning the enrollment form experience to reduce drop-off.
